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Archive for the ‘Business & Finance – Marketing’ Category

social, Ethical and Legal Implications

  Assess in a maximum of 550 words the ethical, legal, and social issues affecting  Amazon products or service in two markets: the United States and one international market. Domestic market generally means the market where the company headquarters are located. If you choose a domestic market that is not the U.S., then your other market is required […]

Advertising Effectiveness

  Respond to the following in a minimum of 350 words:  Imagine you are the product manager for a new Superbowl television ad. Discuss what you would measure to determine the effectiveness of that advertisement on the day it was shown, a month later, and six months later. (200 words) What are a few important trends in marketing practices? (150 words)

discussion 3 marketing management

  Discuss the notion that firms should stop doing business with customers who constantly generate losses versus the notion that the customer is always right. Your original response is due by 11:55 pm EST on Wednesday, and then reply to another students post by Sunday at 11:55 pm EST.  The required length for your original […]

Assignment

Locate a recent news article (dated within the last six months) about a  company who employs sustainable development or production methods to  attract consumers (i.e. green marketing plan). Develop an 800-word paper  using APA format presenting the company, its sustainable  development/production method and then analyze whether or not this  marketing plan is a rewarding approach […]

Week 2

Questions Question 1: A great debate has arisen over the impact of our society on global  climate change. Using academic support explain your position regarding  the extent to which you believe human activity affects the environment?  Identify practices (both good and bad) in businesses.  Provide specific  examples to support your answers. Question 2: The current […]

Marketing

Explore the concept of division of labor. Please make sure to address the following questions: How important is the division of labor to a capitalist economy? How does the division of labor lead to more efficient production? What are some examples of division of labor and specialization from your personal experiences? Complete this essay in […]

Interview athletic director

The purpose of this assignment is to learn about a potential career path in the sports business industry by networking with and interviewing an industry professional. As you ask questions, record the interviewee’s responses. Answers (outside of name, job title, and time working with an organization) should be at least two to three sentences in […]

Digital Marketing Paper

Write a 2 page paper on the following below: 1. After watching Bryan Phelps Introduction to Google Analytics Expert Session, select any retail-oriented website and analyze how 2 of the analytics concepts (not specific metrics) discussed in that expert session could be used for analytics purposes for that website.  Provide a link to the website. […]

Strategic Marketing Paper

Write a 3 page paper on the following question below: In this assignment we look at segmentation and minorities in the United States. To begin, please do some internet research on the California Milk Producers and the Got Milk marketing campaign. Consider the three major minority groups in the USA: Hispanic Americans, African Americans and […]

Impulsive Buying decisions in Fashion

Write a 6 mins speech (1000 words) on Impulsive Buying Decisions in Fashion. Explain the topic, Introduce, Impulse buying a marketing strategy, How its a marketing tool, Talk about customer behaviour, including the factors and drivers resulting in Impulse buying. How it affects the fashion industry and customer behaviour, impulse buying in the high street […]

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