Write an article review (with introduction and conclusion) on the suggested topic. Choose a scientific article yourself, not older than 2018 year.Your introduction should include the thesis statement – main idea of the paper (here is more detailed explanation – https://essayshark.com/blog/how-to-write-a-thesis-statement-to-make-it-clear/). Don’t include any new information in the conclusion. It should restate the thesis statement […]
Archive for the ‘Marketing’ Category
Event Planning Project Presentation
The purpose of this assignment is to present a comprehensive summary of the Event Planning Project.Using the content from the previous topic assignments, synthesize the event planning process in a 10-12 slide PowerPoint presentation. The group will present an overview of the Event Planning Project to their peers, including the challenges the group faced and […]
Brand Extension Marketing Plan
Unit 2: Identifying and Assessing Marketing Opportunities 2.0 SITUATION ANALYSIS Write a 1-paragraph summary of the current situation write this section after completing the following sections of the Situation Analysis, but put it in this order. 2.1 Market Summary (Write this section after completing 2.1.1, 2.1.2, 2.1.3, 2.1.4, and 2.2). In a 12 paragraph summary, […]
Data Analytics and Marketing Case study
Analytics play an integral role in the world of sports business. From the selection of players to the way teams advertise to fans to what concessions are sold at sporting events, nearly every facet of sports business relies on data analytics to generate revenue and create a positive return on investment for teams, organizations, and […]
Brand Extension Marketing Plan
Assignment Details: In this unit, you need to first assume you have the role of a marketing manager for one new (currently not available) product on the behalf of a real, for-profit organization. Consider this a brand extension. You are adding a product to an existing companys product line. This product may be introduced on […]
Mastery Journal
Business Storytelling & Brand Development Mastery Blog Post Objectives: From the knowledge and resources provided about personal branding, brand strategy, brand identity, brand story, and business development, provide personal journal post that reflects your growth throughout this month. Instructions:For this month, please publish a new personal journal post related to your original Mastery Assignment as […]
Branding/storytelling
Developing Your Storytelling Project Objectives Develop a brand story to build a strong connection with the audience and the brandBring to life the essence of the brand by communicating an authentic storyCreate skills in digital storytelling by creating a new digital story pitch strategy as you launch the new brandInstructions Create a creative strategy for […]
Story Telling
Instructions: Post 1 Initial Post (80%) – DUE WEDNESDAY 1. Select an existing entertainment brand and complete the online assessments to discover its main archetype. Review its corporate culture, marketing, and its overall online presence prior to taking the online assessments. 2. Provide 2 brand story examples that connect its brand with the archetype you […]
Learning and Advertising
Objective:The objective of this assignment is to apply your knowledge of classical conditioning and memory in creating brand communication.Instructions:Use your knowledge of Classical Conditioning and create an advertisement idea that applies classical conditioning, on a product of your choice.Instructions:1. Choose any product category.2. Give it a new brand name and justify your choice in light […]
Learning and Advertising
Objective:The objective of this assignment is to apply your knowledge of classical conditioning and memory in creating brand communication.Instructions:Use your knowledge of Classical Conditioning and create an advertisement idea that applies classical conditioning, on a product of your choice.Instructions:1. Choose any product category.2. Give it a new brand name and justify your choice in light […]