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Archive for the ‘Marketing’ Category

Mastery Journal

Business Storytelling & Brand Development Mastery Blog Post Objectives: From the knowledge and resources provided about personal branding, brand strategy, brand identity, brand story, and business development, provide personal journal post that reflects your growth throughout this month. Instructions:For this month, please publish a new personal journal post related to your original Mastery Assignment as […]

Branding/storytelling

Developing Your Storytelling Project Objectives Develop a brand story to build a strong connection with the audience and the brandBring to life the essence of the brand by communicating an authentic storyCreate skills in digital storytelling by creating a new digital story pitch strategy as you launch the new brandInstructions Create a creative strategy for […]

Story Telling

Instructions: Post 1 Initial Post (80%) – DUE WEDNESDAY 1. Select an existing entertainment brand and complete the online assessments to discover its main archetype. Review its corporate culture, marketing, and its overall online presence prior to taking the online assessments.  2.  Provide 2 brand story examples that connect its brand with the archetype you […]

Learning and Advertising

Objective:The objective of this assignment is to apply your knowledge of classical conditioning and memory in creating brand communication.Instructions:Use your knowledge of Classical Conditioning and create an advertisement idea that applies classical conditioning, on a product of your choice.Instructions:1.    Choose any product category.2.    Give it a new brand name and justify your choice in light […]

Learning and Advertising

Objective:The objective of this assignment is to apply your knowledge of classical conditioning and memory in creating brand communication.Instructions:Use your knowledge of Classical Conditioning and create an advertisement idea that applies classical conditioning, on a product of your choice.Instructions:1.    Choose any product category.2.    Give it a new brand name and justify your choice in light […]

Learning and Advertising

Objective:The objective of this assignment is to apply your knowledge of classical conditioning and memory in creating brand communication.Instructions:Use your knowledge of Classical Conditioning and create an advertisement idea that applies classical conditioning, on a product of your choice.Instructions:1.    Choose any product category.2.    Give it a new brand name and justify your choice in light […]

Learning and Advertising

Objective:The objective of this assignment is to apply your knowledge of classical conditioning and memory in creating brand communication.Instructions:Use your knowledge of Classical Conditioning and create an advertisement idea that applies classical conditioning, on a product of your choice.Instructions:1.    Choose any product category.2.    Give it a new brand name and justify your choice in light […]

Learning and Advertising

Objective:The objective of this assignment is to apply your knowledge of classical conditioning and memory in creating brand communication.Instructions:Use your knowledge of Classical Conditioning and create an advertisement idea that applies classical conditioning, on a product of your choice.Instructions:1.    Choose any product category.2.    Give it a new brand name and justify your choice in light […]

Any topic (writer’s choice)

Description: Chapters 14 and 15 in your text cover legal and ethical issues in social media. Pick a court case discussed in either chapter, and research it a little further. Write a brief overview of the court case, which legal issues were brought into question (which laws were considered broken), and if you think the […]

Any topic (writer’s choice)

Description: Chapters 14 and 15 in your text cover legal and ethical issues in social media. Pick a court case discussed in either chapter, and research it a little further. Write a brief overview of the court case, which legal issues were brought into question (which laws were considered broken), and if you think the […]

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